Avoiding Social Media Burnout
My last few posts have dealt with engaging in Social Media. At first, it’s fun and exciting, then I began to notice it was becoming a bit of an afterthought rather than a priority. So what happened? What was it that caused me to take my eyes off the prize? After some thought and attention to how I was approaching the various forms of Social Media, I had an aha moment. Some clarity was gained in why it wasn’t as fulfilling or productive… I was losing sight of the fact that we need to make REAL connections! Think of the Social Media process as ...
Social Media or just S&M?
Is Social Media as painful as S&M? (consider that a rhetorical question) I confess….the thought of delving into Social Media makes me cringe. I know, I know. It creates connections, which leads to more contacts, which then lead to more future business. All good, right? Except that I’d observe people spending HOURS on their SM strategies. Plunking themselves down on forums, finding people to “friend” from the vast majority of sites that appear to be “online high-schools”, complete with bitching bickering and ass-kissing posturing. They scrape around inviting all kinds of strangers to become their bff’s. Here’s the point: I don’t have spare time for being “chatty”. ...
Holding out for a hero
Confession Time! My ears would turn bright pink if anyone ever got a hold of my ipod. Alongside the classical Vivaldi or the instrumental Brule, are hard rock (Morphine, Drowning Pool, etc). But that’s not what would make me cringe. Allow me to explain.. Y’know how when you’re working out there are certain songs which get your legs pumping a bit harder than usual? It becomes much easier to just get your body moving. As much as I hate to admit it, one of my favorites is Bonnie Raitt’s “Holding Out For A Hero”. Yes, it’s from the 80’s but dang…it gets my heart ...
Jesse James, Tiger Woods and Response Rates
I’ve wasted time thinking about these celebrities. Wondering why it is that – even when it appears they have everything – they still seek external validation of their worth. Both of them were literally at the top of their game, so it's not a desperate cry for market share. These men opted to engage in situations outside the relationship which they purport to value the most (their marriages). Now they’re struggling to regain the “paradise lost” Paradise is the ability to know you're in it before you're cast out of it. Ah well….this is yet another confirmation that God/Spirit/Divine Being has a sense ...
Copy Writing 
Holding out for a hero
Confession Time! My ears would turn bright pink if anyone ever got a hold of my ipod....
Jesse James, Tiger Woods and Response Rates
I’ve wasted time thinking about these celebrities. Wondering why it is that –...
Would you ACTUALLY buy this product???
Hi friends, Perhaps this cold has made me a bit crabby today, but I got my tail in...
How Important Are Demographics?
I heard it yet again today…”Find the demographics for the product, and the copy...
Shitweasels and swiping
I know you dislike them as much as I do…shitweasels who can’t come up with an...
Your copy: Does it whisper or scream?
Hype-Free does NOT mean No Selling!!! I’ve received a few emails from my Granny...
Granny Panties – Pole-Dancing – Copywriting
I’ll get to how pole-dancing ties into this blog, but first we can all agree… “Hype-free”...
Top 10 Signs Of A False Guru
In my previous post, I shared my frustrations about self-proclaimed gurus. I’m...
Does Mr. “6-Figure Copywriter” actually live in a camper?!?
Here’s my question for the day… Exactly “who” has the all-knowing power to...
E-readers may kill my love affair
I’ve been thinking about getting an electronic reader such as a Kindle or a Nook...
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Avoiding Social Media Burnout
My last few posts have dealt with engaging in Social Media. At first, it’s fun...
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Per my previous post, I took in a 6-week Social Media class…not really sure how...
Social Media or just S&M?
Is Social Media as painful as S&M? (consider that a rhetorical question) I confess….the...
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Read More Posts About Keeping Carrots On The TableCopy Bunny Of The Month 
Wanna Be A Copy Bunny?
Get featured on this site as the Copy Bunny of the Month! All you need to do in order to get a full month of exposure is to “wow” me. In 50 words or less, tell me the reasons why you should be featured. (I’ll toss out any application that exceeds this amount) WARNING: You’re a copywriter so I do expect a degree of creativity and style! And... [Read more of this review]
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